Sales Representative Cover Letter

The targeted company required outside sales experience, which the applicant lacked. The letter emphasized her sales success and good match for the company. Within a week, she got the job.

Sample Sales Representative Cover Letter

Christopher Miller 123, Allis Street • Boston, MA, 01234 • Cell :( 123) 456 789 • Email: miller.christopher@hotmail.com

February 10, 2010

Hallmark Cards, Inc.
ATTN: Human Resources Director
P.O. 100000001
Kansas City, MO 64141
Re: Positions for Sales Professionals

Dear Human Resources Director:

When you care enough to send the very best...send me! The opportunity to represent Hallmark Cards, the perennial industry leader, would be a dream come true. Because I share your philosophy that only my best is good enough to offer, I have consistently been a top-producing sales representative for my current employer, constantly exceeding sales quotas and earning recognition from clients, peers and supervisors.

Accomplishments have included the following:

Among 50 sales representatives, rank in the top three for the past two years, supporting the achievement of departmental sales goals averaging $500,000 per month.
Regularly produce 30% or more over daily sales goals.
Selected to manage key national accounts.
Commended by peers for providing sales assistance/support with accounts in a competitive environment.
Chosen to mentor new hires.

I offer you solid sales experience, a strong customer focus and effective leadership skills, in combination with an “only the best will do” work ethic. I eagerly anticipate the opportunity to discuss your goals for your new territory and the ways in which I might help Hallmark achieve and exceed them. Thank you for considering my qualifications.

Sincerely,

Jayne Smyth

Enclosure